What financial marketers and advertisers must know to profit from the senior market
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Seniors are a financial marketer's dream:

  • They save more than baby-boomers
  • They have more discretionary income
  • They control 70% of U.S. assets
  • They are retired and have more time to consider offers

Train your advisors to become senior market experts

Resources for Specializing in the Senior Market:
Marketing tools to attract seniors
Senior Investment and Insurance Leads
Books and Tapes

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